Rachael Kay Albers

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The RomCom Website

Formulaic, overdone, and impossible to tell apart. Ever have déjà vu when visiting a website? Like you’ve seen the design a zillion times before? In…

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The Theranos Website: Is Elizabeth Holmes a Bro Marketer?

Clickbait, false promises, “free” books that lead you through endless upsell screens. What separates Elizabeth Holmes from bro marketers? You be the judge.

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Your Copywriter’s #1 Job + My 33 Favorite Copywriters to Hire Now

But, would I really say it like that?” The #1 question NOT to ask yourself when receiving content from your copywriter. (The answer, by the…

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Laying in a hammock not blogging

Stop Blogging So Much

When I was a kidlet, I subscribed to two magazines: the American Girl mag (it was so good y’all) and Kid News. I vividly remember…

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7 Ways to Repurpose Old Blog Posts

Write a blog —> Publish —> Write a blog —> Publish —> Write a blog —> Publish If this is your approach to content, you’re…

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Small Facebook Ads Budget? Let’s Make Magic Happen

Ah, the magic of Facebook ads…watch your money disappear! You could fly to Vegas and get front row seats to see David Copperfield for less…

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2018 Year in Review: The Color Palettes of My Life

It’s my favorite post of the year! My annual review, as told through the color palettes of my life. Inspired by my love for Design…

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5 Hacks to Turning Sales Calls Into Sales

If Lamb Chop made a show about business, the opening song would be “The Call That Never Ends.” You know what I’m talking about —…

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Saturday Night Live starring Rachael Kay Albers

I’m Finally on Saturday Night Live!

When my parents got divorced, I got a few consolation prizes outta the deal:  Two Christmases for the rest of my life  Gifts from my…

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Ready to Leave Social Media? Try This First

FOMO vs. SMF: Which one do you have? Symptoms of Social Media FOMO include worrying that you’ll lose clients if you’re not on every social…

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