The Theranos Website

Clickbait, false promises, “free” books that lead you through endless upsell screens.

In this special Awkward Marketing series, I’m breaking down the 5 worst types of websites. I call this one: The Pretender aka The Theranos Website.

The Theranos Website will scam you out of your money but swear that it’s doing the right thing. Beware! The Theranos Website looks legit. It may even have testimonials and affiliate relationships with leaders you trust. But once you give The Theranos Website your money, you’re not getting it back.

It may take years for the public to catch onto The Theranos Website’s predatory ways, so trust your gut.

If the promises a website is making sound too good to be true, they probably are.

Rachael Kay Albers

I'm the Creative Director and Lead Designer at RKA ink, a brand, web design, and marketing agency for visionary entrepreneurs. I'm also a business comedian and the host of Awkward Marketing, a show that blends sketch comedy and bite sized biz advice to help small business owners create epic, unforgettable brands online. Think of me as the one woman SNL of biz TV. After 10+ years living, traveling, and coding in Australia, Germany, Guatemala, Kenya, and Mexico, today I'm based outside Chicago with my husband, daughter, our two troublemaking dogs, and a bunch of old computer cords we're afraid to throw away. (You never know!)