Awkward Marketing

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How to Scale Your Business

How to Scale Your Business Without Creating a Zillion Offerings

So you want to scale your business, eh? The first thing we often think of when it comes to scaling a business is creating new offerings, products,…

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The Copywriting Mistake Costing You Clients

The Surprising Copywriting Mistake That’s Costing You Clients

Did you know that talking about the amazing results that your clients experience with you could actually be turning them away? Yeah, you read that right.…

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When Should I Change My Brand Design?

When Should I Change My Brand Design?

Ever have a mean case of brand boredom? You’ve been looking at the same logo, colors, fonts, photos FOREEEVEEEER and you’re kinda getting sick of…

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What Is A Sales Funnel?

What the #*$% Is a Sales Funnel?!

You know you need a sales funnel…but, real talk, you kinda need to know what it is first. Sales funnels, marketing funnels, product funnels, lead…

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Your Lead Magnet Sucks, Try This Instead

Your Lead Magnet Sucks. Try This Instead.

Author’s note 4/8/22: I originally published this episode on 2/28/18. My perspective on Ryan Levesque, his ethics, and what his brand represents have changed since…

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Why Hiring a Web Designer Is A Waste of Money

Why Hiring a Web Designer Is A Waste of Money

Want to know one surefire way to waste your small business budget? HIRE A WEB DESIGNER. I see too many amazing entrepreneurs drain their savings…

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The People Reading Your Small Business Blog

The 3 Types of People Reading Your Small Business Blog

You’ve heard that “content is king” and that you should be creating content on your own platform, i.e. your website. But a BLOG??? Is that…

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But What If Everyone Laughs At Me?

The Answer To “But, What If Everyone Laughs At Me?!”

BUT, WHAT IF EVERYONE LAUGHS AT ME?!” – Every entrepreneur’s inner voice before launching that next big thing. A friend of mine was wrestling with…

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How to Handle Facebook's Algorithm Changes

What Facebook’s New Changes Mean For Your Small Business

Season 2 of Awkward Marketing is HEEEEEERE! Just in time for Facebook’s latest algorithm change. So, Zuck changed the rules on us again. Businesses have…

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