The 3 BEST THINGS To Invest In BEFORE A New Website

Ready to design a new website? HOLD IT RIGHT THERE!

There are THREE THINGS you must invest in befooooore hiring a web designer (or going the DIY route). Have you done all three?

1. Photography: photos can make a break a website 
2. Copywriting: content is king and design is its consort, so don’t skimp on copy 
3. Strategy: create a plan for how you’re going to reach your goals once the site is built 

Links & Resources I Mention In This Episode

Rachael Kay Albers

Rachael Kay Albers is a creative director, business comedian, and brand strategist gone wild. She writes and performs about branding, pop culture, tech, and identity. When she’s not muckraking about marketing, Rachael runs RKA ink, a reinvention studio and branding agency for businesses that burn the rulebook. She's also on Instagram a lot.