The Leave It To Beaver Website

Carousel sliders, endless sidebars, that GoDaddy visitor counter. (Ooooh 3201 people have visited your site! Is this since Y2K?)

In this special Awkward Marketing series, I’m breaking down the website mistakes that will make you cringe.

The Leave It To Beaver Website (also known as Leave It AND START OVER) is so outdated it looks like you created it on Geocities back when frames were all the rage.

Leave It To Beaver Websites drive down trust and credibility because you leave visitors wondering if you’re still in business…and how you’ve stayed that way since you haven’t kept up with the times.

Vintage works for wine, not websites. If your website is old and outdated, what does that say about the quality of your services?

Rachael Kay Albers

I'm the Creative Director and Lead Designer at RKA ink, a brand, web design, and marketing agency for visionary entrepreneurs. I'm also a business comedian and the host of Awkward Marketing, a show that blends sketch comedy and bite sized biz advice to help small business owners create epic, unforgettable brands online. Think of me as the one woman SNL of biz TV. After 10+ years living, traveling, and coding in Australia, Germany, Guatemala, Kenya, and Mexico, today I'm based outside Chicago with my husband, daughter, our two troublemaking dogs, and a bunch of old computer cords we're afraid to throw away. (You never know!)