Marketing Muckraking Podcast
I’m joined by the indestructible Molly McPherson, who you may know as the TikTok “PR Lady,” as her followers have affectionally dubbed her, talking cancel culture and personal brands in PR crisis.
Burn it all down? Or fix it from within? Where do we go from here? Tune in for the final installment of the Online Business Family Tree…
In this installment, we cover fake it ’til you make it, clickbait and ClickFunnels, from Russell Brunson all the way to WWI and WWII.
In Part 2 of the Online Business Family Tree, we cover 6 figure masterminds, Marie Forleo, the Syndicate, and how early Internet marketers brought mind control & manipulation online.
This is Part 1 of The Online Business Family Tree series, tracing back Internet marketing history, from Thomas Edison to Tony Robbins.
In this installment of Marketing Muckraking, I explore the question: should brands be “political”? Are we turning to corporations because we’ve lost our faith in government? What do we do, as brand consumers and business owners, with the answers to these questions? How do we build a better world?
I review of Shiny Happy People: Duggar Family Secrets through the lens of marketing muckraking – how the Duggars and the IBLP used modern marketing, branding, and PR to re-write history.
We need personal unbranding because the term “Creator Economy” suggests an economy that belongs to creatives, when it’s really asking you to create for free, get paid in attention, and thank the platforms that profit off your labor for the opportunity to “do what you love.”
Can we fix capitalism? Join Jeff Harry for a special CoMuckraking episode where we talk Yvon Chouinard and Patagonia, Dan Price, and whether capitalism can be repaired…or replaced?
Apple Podcasts Google Podcasts Spotify This episode is also available as a written essay. Read the full text transcript: “The History of Marketing, Propaganda &…